Most leaders assume they know what’s wrong with their conversions.
They do what modern marketing teaches them to do.
Results plateau.
It’s not a failure of strategy.
This is the central argument of The https://berthagkxc225552.blogpostie.com/62522022/your-conversion-problem-isn-t-what-you-think-why-most-conversion-efforts-fail-anyway-insights-from-the-psychology-of-yes-by-arnaldo-arns-jara-the-real-issue-leaders-miss-you-re-solving-the-wrong-problem-the-misdiagnosis-problem-in-marketing
